Campaign aims to cut 1 million driving miles in Charlotte

(by Erik Spanberg, Charlotte Business Journal)

Advocacy group Sustain Charlotte launched an eight-month campaign Wednesday to reduce solo driving trips by one million miles as part of a push to make people more aware of options such as mass transit, walking, biking and carpooling. Known as Way2GoCLT, the program includes backing from the state transportation department and an online component created by Los Angeles firm RideAmigos.

Shannon Binns, executive director of Sustain Charlotte, told CBJ on Wednesday at a kickoff event in South End that the goal is to raise awareness while also putting some fun into a good cause.

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